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How to build a business case for your channel incentive programs

Learn how to craft a business case that wins program approval and maximizes return on your investment in six essential steps. Building a business case is paramount to any new program/IT solution investment, but is particularly important for channel incentive programs because of the significant investment warranted, the production outputs expected, and the degree of variability across a wide channel spectrum.

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How to Build a Business Case for Your Channel Incentive Programs