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Article: The Importance of training and education for channel incentivization

The Importance of training and education for channel incentivization

If you want your channel partners to promote your product over others, speak knowledgeably about your offerings and rise to the more complex marketer-seller capabilities, you need to make sure they’re educated. If you want them to up-sell and cross-sell new launches and speak fluently to improvements in your product range, again, you need to make sure they know what they’re talking about.

To find out why reseller training and education is more important than ever, and how to implement an effective e-learning strategy, download our latest article now.

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