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what we do

Fielo is the premier end-to-end channel and customer Incentive Automation platform built on the Salesforce cloud.

our history

In 2012, two Salesforce-savvy business professionals created the first Incentive Automation platform of its kind – based on a native Salesforce architecture – and dubbed it Fielo (a portmanteau of Fidelity & Loyalty). Since then, Fielo, in conjunction with its customers, has evolved its technology to offer a robust end-to-end Incentive Automation platform to guide channels’ and customers’ behavior and inspire their loyalty.

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Fielo’s cloud-based, Salesforce-native Incentive Automation platform enables large and mid-sized organizations to build and run highly scalable incentive and loyalty programs to engage channels (B2B) and customers (B2C).


In 2017, the Fielo Incentive Automation platform was named a TOP 20 ISV Solution from among 3000 on Salesforce AppExchange.


Fielo powers incentive and loyalty programs for global enterprises and mid-market companies, representing tech, manufacturing, building materials, consumer goods, and hospitality industries.

our mission

We enable organizations to incentivize, reward and engage multiple audiences to drive desired business results, using market-leading Incentive Automation technology. any behavior_20180921032644_0.png

Make a meaningful and measurable difference to our customers, partners and employees

Enable companies to foster a deeper level of engagement with their channels and customers

Deliver innovative, industry-defining technology solutions